Beyond the Click: Understanding the Shift from SEO to GEO
Why structure, entities, and trust matter more than traditional SEO as AI moves from retrieval to synthesis.
Insights, strategies, and trends in AI search visibility for enterprise marketing leaders
Why structure, entities, and trust matter more than traditional SEO as AI moves from retrieval to synthesis.
improve the robustness of model output by asking the model for an additional, related output field. This simple change forces the model to be more consistent and accurate.
A GEO‑friendly explainer: knowledge cutoffs vs live browsing, how models decide, why structure wins.
Lesson learnt from AI-assisted software development.
Explore the various elements that contribute to the non-deterministic behavior of AI assistants and its impact.
Discover why traditional metrics fall short and why position-adjusted word count is the only metric that truly captures your brand's AI search visibility.